Check your Facebook Page's Performance in your Analytics Menu, which you can find on the left-side menu. Once you are on the Analytics page, go to the top-right corner to select the profile you want to preview for, and then, to the left of that, your desired time period.
Page Analytics
This section is dedicated to taking a look at the major stats of your page within a selected period of time. You will be able to assess your Page's growth, reach, and engagement, as well as some demographic information about your audience.
Pinterest Growth
This is the first section of your Page Analytics, where you can take a look at how your page has grown over time. At a first glance, you will be able to see:
- The number of posts made between the first and last day of your selected period;
- The post engagement between the first and last day of your selected period;
- The total reach of all of your content between the first and last day of your selected period.
Engagement
The last section about your page looks at your engagement. In this section, you will be able to view the way your engagement (saves, clicks, and engagement) is split on each day.
Post Analytics
This section is dedicated to taking a look at the major stats of your page within a selected period of time. You will be able to assess your posts' reach and engagement, as well as some insight into your best-performing post types and categories. In this section, you will also find your Post History. This is the first section of your Page Analytics, where you can take a look at how your page has grown over time. At a first glance, you will be able to see:
- The average number of posts made between the first and last day of your selected period;
- The average reach of your posts made between the first and last day of your selected period;
- The best post type between the first and last day of your selected period.
Right under, you will have a graphic where you can see the overall posting (in the Posts tab) growth and a display of your daily reach (in the Reach tab). You will also be able to filter according to each post type you have shared.
Category Metrics
In your Category Metrics, you can find all the statistics regarding your posts' performance per category. Here, you will see your total reach, the average number of likes, clicks, comments, and shares of your posts, as well as the best posting time for each category.
Post Type Metrics
In your Post Type Metrics, you can find all the statistics regarding your posts' performance according to their posting type (text, link, single image, carousel, video, or unknown). Here, you will see your total reach, the average number of likes, clicks, comments, and shares of your posts, as well as the best posting time for each type of post.
Post Metrics
In your Post Metrics, you can find all the posts made within your selected date range. You will be able to see your full post (and add it to SocialBee if needed), as well as the number of likes, clinks, comments and replies, and shares it has. Furthermore, you will be able to see your total number of impressions and engagement. This functions as a Post History as well, where you can find all posts made via SocialBee or externally (outside of our tool's scheduling abilities).
Insights
This section is dedicated to giving you an overlook at your page within a selected period of time. You will be able to see the best of the best here, in order to calibrate your content and schedule accordingly.
Distribution during the day
In this section you can look at a bubble map (or switch to a heat map at the top right corner), to see when your posts perform best. You will be able to filter by category and engagement (likes, comments, shares, or overall). The bigger the bubble, the bigger the impact!
Top 3 Categories
In your Top 3 Categories, you can find the best performing categories as well as your posts' performance per category. Here, you will see your total reach, the average number of saves, clicks, outbound clicks, and as well as the best posting time for each category.
Top 3 Post Types
In your Top 3 Post Types, you can find all the best performing post types. Here, you will see your total reach, the average number of saves, clicks, outbound clicks, and as well as the best posting time for each post type.
Top 3 Posts
In your Top 3 Posts, you can find all the best performing posts, regardless of their category or type. Here, you will see your engagement rate, the number of saves, clicks, as well as the outbound clicks of each post. In the top-right corner, you can sort by type of engagement (like, comment, share), total engagement, or switch them in chronological order.