Follow this quick guide and learn how to post on Threads with SocialBee.            

Can I schedule Threads posts with SocialBee?

Yes, with third-party apps like SocialBee, you can schedule content in advance and automatically publish Threads posts. Beyond scheduling, you can:

• Create captions and visuals in seconds with AI.
• Generate a complete social media strategy with Copilot, filled with content ideas and recommendations for the best posting times (not just for Threads, but for other platforms as well), all customized to your business.     
• Collaborate seamlessly with your social media team by leaving feedback, tagging users, and approving posts.   
• Generate PDF reports and gain insights into content performance and audience engagement.
• Reply to your audience; engage with Threads comments and mentions.

What types of Threads posts can I manage with SocialBee?

With SocialBee, you can manage every type of Threads post directly from your dashboard. You can share up to 20 images per post (8 MB each) or 10 videos (up to 1 GB and 5 minutes long), and include links in your captions. Threads captions can be 500 characters long.

SocialBee supported Threads post types:

• Posting images on the Threads app:
  • Maximum file size: 8 MB per image
  • Up to 20 images per post
  • Direct posting supported
• Posting videos on Threads:
  • Maximum file size: 1 GB per video
  • Maximum length: 5 minutes
  • Up to 10 videos per post
  • Direct posting supported
• Posting links on Threads: Links are supported.
• Limitations for Threads captions: Posts have a 500-character limit.

How Topics work on Threads

Threads uses the first hashtag in your caption to set the Topic of your post.

Unlike other platforms, hashtags on Threads aren’t clickable or used for search. 

Instead, the first hashtag simply helps categorize your post under a Topic.

👉 Important:

• The first hashtag you type in your caption is used to set the post’s Topic.
• This hashtag won’t appear in your published caption once live.
• You don’t need (and shouldn’t add) multiple hashtags; just include one that best represents your post’s topic.

👉 Example:
If you write: "Exploring new recipes this weekend! #Cooking". Your post’s Topic will be Cooking, and that hashtag won’t be visible in your caption once published.

Connect your Threads profile to SocialBee

Note: Before connecting your account in SocialBee, make sure you're logged into your Threads account. 

Here’s how to connect your Threads profile to SocialBee:

1. Log in to your SocialBee account.
2. Scroll to the “Connect a new account” section.
3. Click on the “+ Profile” button to connect your Threads account.

4. Make sure you're logged into your Threads account and click on “Continue.”
5. You’ll now see your Threads profile in your SocialBee dashboard.

How to schedule posts on Threads 

After connecting your Threads account to SocialBee, you’re ready to schedule your posts.

Here’s how to schedule Threads posts from SocialBee:

1. From any screen in SocialBee, click “Create Post” at the top of the screen.

   

2. Choose your Threads profile from the left sidebar.

   

3. If you’re posting to multiple social media accounts, turn on the “Customize each” toggle to create unique versions for each platform.

   

4. Type your caption directly in the text box or click the AI button to generate Threads content, including text and images.

   

5. Type one hashtag (for example, #Cooking) to set your post’s Topic, a Threads-specific feature. Once your post is published, that hashtag will no longer appear in your caption. Instead, it will be shown in the Topic field. You don’t need to add any additional hashtags, as hashtags on Threads aren’t clickable or used for search.
6. Add your images or videos.

7. Edit your media by flipping, cropping, or resizing as needed.

   

8. Format your text with bold, italic, or strikethrough.

   

9. Add emojis to enhance your post.

10. Use GIPHY, Unsplash, or Canva icons to create or curate images.

    

11. Add your post to a category or content folder to organize by topic and take advantage of preset weekly schedules.
12. Set the post’s position in the category queue (top or bottom).
13. Choose to post immediately or schedule for a specific time.
    • If you choose to schedule for a specific time, you will unlock SocialBee’s best posting time suggestions that are based on your past content performance.
14. Enable “Re-queue after posting” if you want the post reshared until it expires or is deleted.

15. Enable “Expire post” if you want the post to automatically expire after publishing or on a specific date.

    

16. View a real-time preview on the right side of the screen. Edit until the post looks perfect.
17. Toggle “This is approved” to publish immediately or switch to “This is a draft” if you need to make more edits or need your team's approval. 

18. Click “Save Post” to finalize. Your Threads post will go live automatically at the date and time you’ve scheduled.